CITA Launched a Portuguese YouTube Channel

The international ministry Christ Is the Answer has launched a new YouTube channel in Portuguese to spread the Gospel in Brazil and Mozambique. In these countries, CITA is also active through medical clinics and printed materials.

According to the ministry’s director, Taras Sen, the new channel already features sermons, ministry news, and spiritually-focused videos, with more content currently in production.

In addition to Portuguese, the ministry also runs YouTube channels in Ukrainian—one covering ministry activities and another focused on evangelism—as well as in Mongolian, Amharic (for Ethiopia), Spanish (for Latin American countries), and Polish. There is also a bilingual evangelistic channel in English and Hindi for viewers in India.

CITA believes it is important to create separate YouTube channels for each country. For every region, content needs to be presented in a clear style that resonates with the culture, language, and worldview of the local people.

Since the ministry is now serving in 35 countries worldwide, the most effective approach is to develop materials that take into account the mindset, lifestyle, and needs of each specific nation.

CITA Ministries Press Center.